Sportradar Group AG

Overview

Sportradar Group AG is a Swiss sports-technology company that provides data, content and technology to sports leagues and federations, betting operators, and media businesses. Its offerings include sports data and analytics, betting and odds products, audiovisual content, and integrity services such as fraud monitoring. The company states its mission is to “drive growth and value to our clients” through technology and innovation in sports data and analytics.[1]+3

For the year ended December 31, 2025, Sportradar reported revenue of approximately €1.29 billion.[5] The company describes a global platform and operations in 20 countries; its official pages give differing workforce figures, reporting more than 3,900 full-time employees on its About page and more than 2,950 people on its locations page.[6][7] [1]+6

Products & services

Sportradar’s products include sports data, odds, streaming and betting technology. Its Live Data service delivers in-game events—including goals, penalties and substitutions—in under one second through an API or customizable Live Data Client. Odds Services provide pre-match and in-play pricing using mathematical models, while its streaming and engagement offerings combine audiovisual content, data, live odds and betting tools.[8][9] The company also offers virtual sports and iGaming content, including simulations using motion-capture or real video, as well as casino, slots and hybrid games.[10][11]

For betting operators, Managed Trading Services (MTS) provides modular trading, risk and liability management, with configurable odds products, rules and strategies; the company also offers a turnkey sports betting and iGaming platform. ORAKO Sportsbook is an all-in-one configurable sportsbook with managed-service options.[12]+2 Other offerings include ad:s, an AI-powered digital advertising and CRM service; media data, graphics, content and streaming; and sports performance tools for competition management, tracking, analysis, coaching and scouting. Its Universal Fraud Detection System monitors suspicious betting activity, alongside integrity, consultancy and regulatory services.[15]+4

Sportradar describes its technology platform as designed for high availability, scalability and low latency, and says it uses AI models to optimize real-time bet validation for MTS clients.[20][21] For FY2025, Betting Technology & Solutions generated €1.047 billion, about 81% of total revenue of €1.290 billion; Sports Content, Technology & Services generated approximately €243 million, or about 19% (calculated as total revenue less the reported betting segment).[22]+2 [8]+18

Geographic presence

Sportradar Group AG operates internationally across North America, South America, Europe, Africa, the Middle East and Asia Pacific. Its headquarters are in St. Gallen, Switzerland. The company’s official locations directory lists offices across the Americas, Europe, Africa and Asia-Pacific, including Minneapolis, New York, São Paulo, London, St. Gallen, Durban, Singapore, Manila and Taipei.[25][26]

For FY2025, revenue was reported by region as €640.5 million in Europe (49.7% of total), €366.2 million in North America (28.4%), €134.4 million in Asia Pacific and the Middle East (10.4%), €123.1 million in Latin America and the Caribbean (9.5%), and €25.7 million in Africa (2.0%). These percentages are calculated from reported regional revenue of €1,290.0 million.[27]

At December 31, 2025, the company reported 5,090 FTEs: 3,904 in EMEA/LATAM (76.7%), 743 in APAC (14.6%), and 443 in North America (8.7%).[28] [25]+12

Business segments

Sportradar reports one operating and reportable segment. For revenue presentation, it groups its business into **Betting Technology & Solutions** and **Sports Content, Technology & Services**; these are revenue groupings, not separate reportable operating segments. The one-segment reporting structure took effect in 2024 following organizational changes.[29][30]

In FY2025, **Betting Technology & Solutions** generated approximately **€1,047 million**, or **81.2%** of consolidated revenue, and covers solutions for betting operators, including data, odds, audiovisual content, betting tools and managed services.[24][31] **Sports Content, Technology & Services** generated approximately **€243 million**, or **18.8%**, and includes sports data, content and technology services for leagues, media companies and other partners.[24]+2 Percentages are approximate, calculated from the rounded group revenues and consolidated FY2025 revenue of about €1,290 million.[34][24] [29]+9

Company history

Sportradar’s business began in 2001, with Carsten Koerl as founder and CEO. In 2005, it launched its Universal Fraud Detection System, extending its work into monitoring betting markets for potential match-fixing.[1]+2

In 2016, the NBA named Sportradar its official provider of real-time league statistics, and Sportradar agreed to acquire the core business of Sportsman Media Group, expanding its league-data and sports-media activities.[37][38] In 2021, Sportradar acquired Synergy Sports, adding video and analytics capabilities, and began trading on Nasdaq under the ticker SRAD after its IPO.[39][40] It acquired AI company VAIX in 2022 and completed its acquisition of IMG ARENA in 2025, adding a portfolio of global sports-betting rights.[41][42] [1]+8

Sources

• Sportradar Group AG — Full financial report (2025 Y)
  28 citations

  [1][2][3][4][5][8][9][10][11][12][13][15][16][17][18][19][20][21][22][23][25][27][28][31][32][33][34][35]
• sportradar.com[6]
• sportradar.com[7]
• sportradar.com[14]
• investors.sportradar.com[24]
• sportradar.com[26]
• investors.sportradar.com[29]
• www.sec.gov[30]
• sportradar.com[36]
• pr.nba.com[37]
• betradar.com[38]
• www.businesswire.com[39]
• sportradar.gcs-web.com[40]
• sportradar.com[41]
• sportradar.com[42]