Overview
Snowflake Inc. is an enterprise software company focused on cloud-based data, analytics, and artificial intelligence. Through its AI Data Cloud platform, the company enables organizations to consolidate data into a single source of truth, generate insights, apply AI to business problems, build data applications, and share data and data products; it primarily sells this platform through a consumption-based model. Its platform supports a broad set of workloads including data warehousing, data lakes, data engineering, AI/ML, applications, collaboration, cybersecurity, and transactional use cases.[1][2][3]
Snowflake describes its mission as empowering every enterprise to achieve its full potential through data and AI, and its long-term vision as creating a data-connected world in which organizations can seamlessly explore, share, and unlock the value of data. The company’s cloud-native architecture is built across three major public clouds with 47 regional deployments worldwide, and it reports customer revenue across the United States, Other Americas, EMEA, and Asia-Pacific and Japan, underscoring its broad international footprint.[4][1][5][6][7]
As of January 31, 2025, Snowflake had 7,834 employees operating across 34 countries and describes itself as having a globally distributed workforce. For fiscal 2025, it generated $3.626 billion in revenue, indicating its scale as a large global cloud software provider.[8][9][10] [1][2][3][5][6][7][8][9][10][4]
Products & services
Snowflake’s products are centered on its cloud-native Data Cloud platform, which is built with separate compute, storage, and cloud services layers and delivered on a consumption basis. The platform is designed to handle structured, semi-structured, and unstructured data; support many concurrent users and workloads; and provide features such as elastic scaling, secure data sharing, time travel, zero-copy cloning, replication, and failover across major public clouds and multiple regional deployments.[2][3][11][12][13][14][15] Snowflake markets the platform across several workload categories, including data warehousing, data lakes, data engineering, analytics applications, collaboration, cybersecurity, and AI/ML.[16][17][18][19][20][21][22]
Named product offerings include Snowpark, Snowflake’s developer framework, which lets developers build in Snowflake using SQL and languages such as Python, Java, and Scala, and Snowpark Container Services, a fully managed container platform for deploying, managing, and scaling containerized applications and AI/ML models inside Snowflake.[23][24][25] Snowflake also offers Unistore with hybrid tables to combine transactional and analytical data in a single platform.[26][27] For data sharing and commercialization, Snowflake Marketplace allows customers to access third-party data products and monetize their own data products, while the Native Application Framework lets companies build and distribute Snowflake-native applications directly in the platform.[28][29][30][31]
In AI, Snowflake has introduced Cortex as a managed AI layer that brings generative AI and large language model capabilities to enterprise data. Related capabilities described by the company include Cortex Analyst and Cortex Search for structured and unstructured retrieval, Document AI for extracting insights from documents, Cortex LLM Functions, and Snowpark ML for feature engineering, model training, and deployment without moving data outside Snowflake’s governance boundary.[32][33][34][35] Snowflake’s revenue is predominantly tied to these platform products: in FY2025, product revenue was $3.462 billion, or 95% of total revenue, while professional services and other revenue was $164.0 million, or 5%.[10][36] [2][3][11][12][13][14][15][16][17][18][19][20][21][22][23][24][25][26][27][28][29][30][31][32][33][34][35][10][36]
Geographic presence
Snowflake describes itself as having a globally distributed workforce and says it has no corporate headquarters; for SEC reporting purposes it designates its Bozeman, Montana office as its principal executive office. Its U.S. leased office footprint includes Atlanta, Bellevue, Boston, Bozeman, Denver, Dublin (California), San Mateo, and Washington, D.C., and it also maintains offices in Canada, Europe, and across the APJ and EMEA regions. The company also states that its platform is deployed across 47 regional deployments globally and that it continues investing in EMEA, APJ, and Latin America.[37][38][39][40][41]
For the year ended January 31, 2025, revenue by customer location was $2.762 billion from the United States, $101.9 million from other Americas, $574.7 million from EMEA, and $188.0 million from Asia-Pacific and Japan, implying an approximate mix of 76.2% United States, 2.8% other Americas, 15.9% EMEA, and 5.2% APJ; on the same basis, the Americas represented about 79.0% of total revenue. Snowflake defines EMEA as Europe, the Middle East and Africa, and states that no individual country within these geographic areas accounted for more than 10% of revenue in any period presented.[6][42][43] [37][38][39][40][41][6][42][43]
Business segments
Snowflake reports a single operating segment and a single reportable segment; its chief operating decision maker is the CEO, who reviews consolidated financial information for operating decisions, performance assessment, and resource allocation. As a result, 100% of reported revenue is attributed to this single consolidated segment, and the company does not officially break its business into multiple reportable segments by product line, customer type, or geography.[44][45]
As a secondary, non-segment view, Snowflake disaggregates revenue into product revenue and professional services and other revenue. In fiscal 2025, product revenue accounted for about 95% of total revenue, while professional services and other contributed about 5%; the same mix was reported for fiscal 2024. The company also discloses geographic revenue concentration rather than geographic segments: in fiscal 2025, the United States represented about 76.2% of revenue, EMEA 15.9%, Asia-Pacific and Japan 5.2%, and Other Americas 2.8%.[46][10][47][48][36][7] [44][45][46][10][47][48][36][7]
Company history
Snowflake was founded in August 2012 by Benoit Dageville, Thierry Cruanes and Marcin Zukowski.[49][50] The company was founded in 2012 and first offered its platform for sale in 2014, with data warehousing introduced as its initial core use case.[51][52] In June 2015, Snowflake announced the general availability of the Snowflake Elastic Data Warehouse, an early milestone in commercializing its cloud-native data platform.[53]
Snowflake’s leadership changed in May 2019 when Frank Slootman was appointed chairman and chief executive officer, succeeding Bob Muglia after what the company described as five years of rapid growth under Muglia’s leadership.[54] In September 2020, Snowflake priced its initial public offering and began trading on the New York Stock Exchange under the symbol SNOW.[55] The company later expanded through acquisitions, including Mountain US Corporation, formerly Mobilize.Net, in February 2023 and Neeva in 2023.[56][57] In February 2024, Slootman retired as chief executive officer and Sridhar Ramaswamy was appointed CEO while Slootman remained chairman.[58] [51][52][56][57][49][50][53][54][55][58]
Sources
- Snowflake Inc. — Full financial report (2024 Y)
- www.snowflake.com[4]
- Snowflake Inc. — Full financial report (2025 Y)
- www.snowflake.com[49]
- www.snowflake.com[50]
- Snowflake Inc. — Full financial report (2021 Y)[51]
- Snowflake Inc. — Full financial report (2023 Q 2)[52]
- www.snowflake.com[53]
- www.snowflake.com[54]
- www.snowflake.com[55]
- investors.snowflake.com[58]
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