PUIG BRANDS SA-B

Overview

Puig Brands, S.A. is a Barcelona-founded premium beauty and fashion group, with roots dating to 1914. Its business spans Fragrance and Fashion, Makeup, and Skincare, with a portfolio of owned and licensed brands that includes Carolina Herrera, Jean Paul Gaultier, Rabanne, Charlotte Tilbury, Byredo, Penhaligon’s, Apivita and Uriage.[1][2]

Puig describes its purpose as advancing well-being, confidence and self-expression while contributing to a better world.[3] In FY 2025, the company reported net revenue of €5.042 billion.[4] It reported a workforce of more than 13,000 and subsidiaries or brand headquarters in 33 countries; its products are sold in more than 150 countries.[5][6] [1]+9

Products & services

Puig’s products span fragrance and fashion, makeup, and skincare, sold through a portfolio of owned and licensed brands. Its Fragrance & Fashion products include fragrances from Carolina Herrera, Jean Paul Gaultier, Nina Ricci, Rabanne, Byredo, Christian Louboutin, Dries Van Noten, L’Artisan Parfumeur and Penhaligon’s, alongside a smaller range of clothing and accessories. Named fragrance examples include Carolina Herrera’s Good Girl and Rabanne’s Million Gold.[7]+2

Makeup brands include Charlotte Tilbury, Carolina Herrera, Rabanne, Byredo, Christian Louboutin and Dries Van Noten; Charlotte Tilbury and Christian Louboutin are identified as major contributors to the category. Skincare includes the dermo-cosmetics brands Uriage and Apivita, as well as Dr. Barbara Sturm, Kama Ayurveda, Loto del Sur and Charlotte Tilbury. Product examples include Uriage Thermal Water and its Thermal Water Water Jelly hydrating cream.[10]+4

For FY2025, Puig reported €3,646.1 million in Fragrance & Fashion revenue, €844.8 million in Makeup and €551.2 million in Skincare—approximately 72.3%, 16.8% and 10.9% of group revenue, respectively. The Fragrance & Fashion figure combines fragrance and fashion sales, and the report does not break out those components separately.[4] Dr. Barbara Sturm also offers skincare treatments at its spa/boutiques; the company reports seven such locations.[15] [7]+15

Geographic presence

Puig reports net revenue across EMEA, the Americas and Asia-Pacific. In FY2025, regional revenue was €2,751.961 million in EMEA (54.6% of the regional total), €1,759.573 million in the Americas (34.9%) and €530.492 million in Asia-Pacific (10.5%). In H1 2026, the mix was €1,221.114 million in EMEA (51.9%), €859.171 million in the Americas (36.5%) and €273.411 million in Asia-Pacific (11.6%). Percentages are calculated from the reported regional amounts.[16]+5

The company’s 2025 reporting describes seven production plants, six in Europe and one in India. Puig’s worldwide-presence directory covers headquarters, subsidiaries and production locations; 2025 subsidiary disclosures include entities in countries such as Spain, France, China, Singapore, Brazil, Mexico, the United States, Japan, India and the United Kingdom. Puig states that its products are sold in more than 150 countries.[22]+4 [16]+13

Business segments

Puig reports three business segments. In FY2025, Fragrance and Fashion generated €3,646.1 million, approximately 72.3% of net revenue; the segment focuses on creating, marketing and selling fragrances, alongside a smaller fashion-related business. Fashion accounted for less than 5% of net revenue.[4]+2 Makeup generated €844.8 million, approximately 16.7%, and covers color cosmetics such as foundation, lip products, eye makeup and blush; Charlotte Tilbury and Christian Louboutin were its largest revenue contributors.[4]+2 Skincare generated €551.2 million, approximately 10.9%, spanning products including cleansers, moisturizers, serums, body care, acne and oil correctors, masks and sun care.[4][29]

The percentages are approximate shares of FY2025 consolidated net revenue of €5,042.0 million, calculated from reported segment revenues. Puig also presents revenue by geography—EMEA, The Americas and Asia-Pacific—as a separate breakdown, rather than as additional business segments.[4] [4]+11

Company history

Puig’s family fragrance and cosmetics business was founded in Barcelona in 1914 by Antonio Puig Castelló. Early milestones included Milady, launched in 1922 and described by the company as Spain’s first locally manufactured lipstick, and Agua Lavanda PUIG, introduced in 1940. The founder’s sons joined the business in 1950, and Puig established its first subsidiary outside Spain in 1962.[2][30]

Puig expanded into fashion and international fragrances through its Paco Rabanne Parfums division, created in 1968, and its acquisition of the Paco Rabanne business in 1987. It launched its first Carolina Herrera fragrance in 1988, acquired Carolina Herrera New York’s fashion division in 1995, and added Nina Ricci’s fragrance and fashion business in 1998. Marc Puig became CEO in 2004 and chairman in 2007; subsequent additions included Jean Paul Gaultier in 2011, Penhaligon’s and L’Artisan Parfumeur in 2015, Charlotte Tilbury in 2020, and a majority stake in Byredo in 2022.[2]+4

In January 2024, Puig acquired a majority stake in Dr. Barbara Sturm. On May 3, 2024, its shares began trading on Spain’s stock exchanges, a major public-market milestone in the company’s 110th anniversary year.[35][36] [2]+7

Sources

• PUIG BRANDS SA-B — Full financial report (2025 Y)
  15 citations

  [1][7][8][10][11][12][15][16][17][18][24][25][27][28][29]
• www.puig.com[2]
• www.puig.com[3]
• PUIG BRANDS SA-B — Presentation (2025 Y)[4]
• uploads.puig.com[5]
• jobs.puig.com[6]
• www.puig.com[9]
• www.uriage.com[13]
• www.uriage.com[14]
• PUIG BRANDS SA-B — Full financial report (2026 H 1)
  3 citations

  [19][20][21]
• uploads.puig.com[22]
• www.puig.com[23]
• uploads.puig.com[26]
• uploads.puig.com[30]
• uploads.puig.com[31]
• www.puig.com[32]
• www.puig.com[33]
• uploads.puig.com[34]
• www.puig.com[35]
• www.puig.com[36]