# WD 40 CO

Summary updated: 2026-10-02T12:08:21.139824Z
Canonical: https://finbar.com/research/companies/wd-40-co

## Overview

WD-40 Company is a global marketer of maintenance and homecare and cleaning products. Its best-known offering is the WD-40 Multi-Use Product; its portfolio also includes WD-40 Specialist products and brands such as 3-IN-ONE. Its maintenance products are sold across the Americas, Asia, Australia, Europe, India, the Middle East and Africa, while homecare and cleaning products are sold primarily in North America, the U.K. and Australia. [1](https://app.finbar.com/go?id=P32297838)[2](https://app.finbar.com/go?id=P73187691)[3](https://app.finbar.com/go?id=P61611152)[4](https://app.finbar.com/go?id=P42977024)

For the fiscal year ended August 31, 2025, the company reported net sales of approximately $620 million. WD-40 Company says its products are available in more than 176 countries and territories, and that fewer than 700 people work across 18 countries. Its stated mission is to deliver unique, high-value, easy-to-use maintenance solutions for workshops, factories and homes. [5](https://app.finbar.com/go?id=T11658490)[6](https://wd40company.com/our-company/)[7](https://wd40company.com/our-people/culture/)
[1](https://app.finbar.com/go?id=P32297838)[2](https://app.finbar.com/go?id=P73187691)[3](https://app.finbar.com/go?id=P61611152)[4](https://app.finbar.com/go?id=P42977024)[5](https://app.finbar.com/go?id=T11658490)[6](https://wd40company.com/our-company/)[7](https://wd40company.com/our-people/culture/)

## Products & services

WD-40’s maintenance portfolio includes WD-40 Multi-Use Product, sold as aerosols with different delivery systems, trigger sprays, precision pens and bulk liquid for household, automotive, marine, industrial and other repair and maintenance uses. WD-40 Specialist comprises professional-grade penetrants, degreasers, corrosion inhibitors, greases, lubricants and rust removers, along with targeted bike, motorbike, lawn and garden, and automotive products. [2](https://app.finbar.com/go?id=P73187691)[3](https://app.finbar.com/go?id=P61611152) Other maintenance brands include 3-IN-ONE multipurpose and specialty oils and aerosol products, including its Marksman Spout for precise application, and GT85 bike-maintenance sprays and lubricants, sold primarily in the U.K. [4](https://app.finbar.com/go?id=P42977024)[8](https://app.finbar.com/go?id=P24493880)

Homecare and cleaning products include 2000 Flushes automatic toilet-bowl cleaners; Spot Shot carpet-stain and odor removers; Carpet Fresh rug and room deodorizers; Lava heavy-duty hand cleaners; and X-14 toilet-bowl cleaners. Asia-Pacific offerings include no vac carpet and fabric foaming cleaners and sanitizers, and Solvol heavy-duty hand cleaners. [9](https://app.finbar.com/go?id=P632738)[10](https://app.finbar.com/go?id=P51455736)[11](https://app.finbar.com/go?id=P53265563)[12](https://app.finbar.com/go?id=P120372084)[13](https://app.finbar.com/go?id=P33216742)[14](https://app.finbar.com/go?id=P113422213)[15](https://app.finbar.com/go?id=P20080370)

In the first nine months of FY2026, WD-40 Multi-Use Product generated $397.7 million, approximately 77.8% of net sales; WD-40 Specialist generated $72.9 million (14.3%); other maintenance products generated $24.9 million (4.9%); and homecare and cleaning products generated $15.7 million (3.1%). Maintenance products together accounted for 96.9% of the $511.2 million in net sales. [16](https://app.finbar.com/go?id=T15902959)
[2](https://app.finbar.com/go?id=P73187691)[3](https://app.finbar.com/go?id=P61611152)[4](https://app.finbar.com/go?id=P42977024)[8](https://app.finbar.com/go?id=P24493880)[9](https://app.finbar.com/go?id=P632738)[10](https://app.finbar.com/go?id=P51455736)[11](https://app.finbar.com/go?id=P53265563)[12](https://app.finbar.com/go?id=P120372084)[13](https://app.finbar.com/go?id=P33216742)[14](https://app.finbar.com/go?id=P113422213)[15](https://app.finbar.com/go?id=P20080370)[16](https://app.finbar.com/go?id=T15902959)

## Geographic presence

WD-40 Company reports sales in three geographic segments: Americas, EIMEA (Europe, India, Middle East and Africa), and Asia-Pacific. In FY2025, net sales were $620.0 million: Americas $290.6 million (46.9%), EIMEA $236.4 million (38.1%), and Asia-Pacific $93.0 million (15.0%). [17](https://app.finbar.com/go?id=P120862370)[18](https://app.finbar.com/go?id=P2006727) For the nine months ended May 31, 2026, sales were $511.2 million: Americas $244.9 million (47.9%), EIMEA $190.1 million (37.2%), and Asia-Pacific $76.2 million (14.9%). [19](https://app.finbar.com/go?id=P139120022) Maintenance products are sold across the Americas, Asia, Australia, Europe, India, the Middle East and Africa; homecare and cleaning products are sold primarily in North America, the U.K. and Australia. [20](https://app.finbar.com/go?id=P19475057)

The company is headquartered in San Diego, California, and its reported offices include Miami, Pine Brook, New Jersey, Toronto and Monterrey. [21](https://app.finbar.com/go?id=P21358396)[22](https://app.finbar.com/go?id=P58004094) It also lists locations in Milton Keynes, U.K.; Epping, Sydney; Shanghai; and Subang Jaya, Malaysia. [23](https://wd40company.com/careers/locations/united-kingdom/)[24](https://wd40company.com/careers/locations/australia/)[25](https://wd40company.com/careers/locations/china/)[26](https://wd40company.com/careers/locations/malaysia/)

In FY2025, WD-40 reported 714 employees across 18 countries, distributed approximately 35% in the Americas, 40% in EIMEA, 15% in Asia-Pacific and 10% in corporate roles. [27](https://app.finbar.com/go?id=P91458150) Finished-goods manufacturing is outsourced to third parties in countries including the U.S., Mexico, Brazil, Argentina, Colombia, the U.K., Italy, Poland, Australia, China, South Korea and India, as well as locations in the Middle East; the company also formulates or manufactures concentrate at certain of its own facilities and at contract manufacturers. [28](https://app.finbar.com/go?id=P18362817)
[17](https://app.finbar.com/go?id=P120862370)[18](https://app.finbar.com/go?id=P2006727)[19](https://app.finbar.com/go?id=P139120022)[20](https://app.finbar.com/go?id=P19475057)[21](https://app.finbar.com/go?id=P21358396)[22](https://app.finbar.com/go?id=P58004094)[27](https://app.finbar.com/go?id=P91458150)[28](https://app.finbar.com/go?id=P18362817)[23](https://wd40company.com/careers/locations/united-kingdom/)[24](https://wd40company.com/careers/locations/australia/)[25](https://wd40company.com/careers/locations/china/)[26](https://wd40company.com/careers/locations/malaysia/)

## Business segments

WD-40 reports three geographic operating segments: Americas, EIMEA, and Asia-Pacific. For the nine months ended May 31, 2026, segment net sales were $244.9 million for Americas (47.9% of consolidated sales), $190.1 million for EIMEA (37.2%), and $76.2 million for Asia-Pacific (14.9%). [29](https://app.finbar.com/go?id=T15902957) [30](https://app.finbar.com/go?id=T15902958)

Americas covers the United States, Canada, and Latin America. [31](https://app.finbar.com/go?id=T2121541) EIMEA covers Europe, India, the Middle East, and Africa; Asia-Pacific includes Australia, China, and other Asian countries. [32](https://app.finbar.com/go?id=P139120139) [33](https://app.finbar.com/go?id=P139120163) The company sells maintenance products across these regions, alongside homecare and cleaning products in some markets. [1](https://app.finbar.com/go?id=P32297838) In FY2025, segment sales were $290.6 million Americas (46.9%), $236.4 million EIMEA (38.1%), and $93.0 million Asia-Pacific (15.0%). [34](https://app.finbar.com/go?id=T4819660)

WD-40 also discloses revenue by product source, but these are not additional reportable operating segments. In the first nine months of FY2026, WD-40 Multi-Use Product contributed $397.7 million (77.8% of sales), WD-40 Specialist $72.9 million (14.3%), other maintenance products $24.9 million (4.9%), and homecare and cleaning products $15.7 million (3.1%). [29](https://app.finbar.com/go?id=T15902957)
[29](https://app.finbar.com/go?id=T15902957)[30](https://app.finbar.com/go?id=T15902958)[31](https://app.finbar.com/go?id=T2121541)[32](https://app.finbar.com/go?id=P139120139)[33](https://app.finbar.com/go?id=P139120163)[1](https://app.finbar.com/go?id=P32297838)[34](https://app.finbar.com/go?id=T4819660)

## Company history

WD-40 Company was founded in San Diego on September 23, 1953, as Rocket Chemical Company by Norman B. Larsen, Gordon Dawson, and John B. Gregory. The team developed its water-displacing formula on its 40th attempt. WD-40 first appeared in San Diego stores in 1958. [35](https://wd40company.com/our-company/our-history/)

The company began international expansion with a licensing agreement in 1961 and opened offices in Toronto in 1971, Milton Keynes in 1985, and Sydney in 1987. In 1970, John S. Barry became president and CEO and the company adopted the name WD-40 Company; it went public on NASDAQ in 1973. [35](https://wd40company.com/our-company/our-history/)

WD-40 Company expanded beyond its flagship product through acquisitions, including 3-IN-ONE Oil in 1995, Lava in 1999, and the 2001 purchase of 2000 Flushes, X-14, and Carpet Fresh. It launched the WD-40 Specialist product line in 2012 and acquired GT85 Limited’s business and brands in 2014. In 2022, Steve Brass succeeded Garry Ridge as CEO. [36](https://3inone.com/about-us/)[35](https://wd40company.com/our-company/our-history/)[37](https://www.sec.gov/Archives/edgar/data/105132/000119312503071011/d10k.htm)[38](https://investor.wd40company.com/investors/press-releases/news-details/2012/WD-40-Company-Reports-Fourth-Quarter-Sales-And-Earnings-10-15-2012/default.aspx)[39](https://www.prnewswire.com/news-releases/wd-40-company-acquires-gt85-limited-273923291.html)[40](https://cdn.wd40company.com/app/uploads/2022/03/03121539/031622-Management-Changes-Press-Release-FINAL.pdf)
[35](https://wd40company.com/our-company/our-history/)[36](https://3inone.com/about-us/)[37](https://www.sec.gov/Archives/edgar/data/105132/000119312503071011/d10k.htm)[38](https://investor.wd40company.com/investors/press-releases/news-details/2012/WD-40-Company-Reports-Fourth-Quarter-Sales-And-Earnings-10-15-2012/default.aspx)[39](https://www.prnewswire.com/news-releases/wd-40-company-acquires-gt85-limited-273923291.html)[40](https://cdn.wd40company.com/app/uploads/2022/03/03121539/031622-Management-Changes-Press-Release-FINAL.pdf)

## Sources

1. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P32297838)
2. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P73187691)
3. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P61611152)
4. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P42977024)
5. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=T11658490)
6. [wd40company.com](https://wd40company.com/our-company/)
7. [wd40company.com](https://wd40company.com/our-people/culture/)
8. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P24493880)
9. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P632738)
10. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P51455736)
11. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P53265563)
12. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P120372084)
13. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P33216742)
14. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P113422213)
15. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P20080370)
16. [WD 40 CO — Full financial report (2026 Q 3)](https://app.finbar.com/go?id=T15902959)
17. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P120862370)
18. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P2006727)
19. [WD 40 CO — Full financial report (2026 Q 3)](https://app.finbar.com/go?id=P139120022)
20. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P19475057)
21. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P21358396)
22. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P58004094)
23. [wd40company.com](https://wd40company.com/careers/locations/united-kingdom/)
24. [wd40company.com](https://wd40company.com/careers/locations/australia/)
25. [wd40company.com](https://wd40company.com/careers/locations/china/)
26. [wd40company.com](https://wd40company.com/careers/locations/malaysia/)
27. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P91458150)
28. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=P18362817)
29. [WD 40 CO — Full financial report (2026 Q 3)](https://app.finbar.com/go?id=T15902957)
30. [WD 40 CO — Full financial report (2026 Q 3)](https://app.finbar.com/go?id=T15902958)
31. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=T2121541)
32. [WD 40 CO — Full financial report (2026 Q 3)](https://app.finbar.com/go?id=P139120139)
33. [WD 40 CO — Full financial report (2026 Q 3)](https://app.finbar.com/go?id=P139120163)
34. [WD 40 CO — Full financial report (2025 Y)](https://app.finbar.com/go?id=T4819660)
35. [wd40company.com](https://wd40company.com/our-company/our-history/)
36. [3inone.com](https://3inone.com/about-us/)
37. [www.sec.gov](https://www.sec.gov/Archives/edgar/data/105132/000119312503071011/d10k.htm)
38. [investor.wd40company.com](https://investor.wd40company.com/investors/press-releases/news-details/2012/WD-40-Company-Reports-Fourth-Quarter-Sales-And-Earnings-10-15-2012/default.aspx)
39. [www.prnewswire.com](https://www.prnewswire.com/news-releases/wd-40-company-acquires-gt85-limited-273923291.html)
40. [cdn.wd40company.com](https://cdn.wd40company.com/app/uploads/2022/03/03121539/031622-Management-Changes-Press-Release-FINAL.pdf)

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