# TARGET CORP

Summary updated: 2026-03-19T06:15:27.923698Z
Canonical: https://finbar.com/research/companies/target

## Overview

Target Corp. is a U.S.-focused general merchandise retailer that was incorporated in Minnesota in 1902. The company says its corporate purpose is “to help all families discover the joy of everyday life,” and it sells everyday essentials and fashionable, differentiated merchandise at discounted prices through a single retail segment spanning stores and digital channels [1](https://app.finbar.com/go?id=P-fb5638c9d4f34ca887b6a2ab6bdcb237). Nearly all of its revenue and the vast majority of its property and equipment are located in the United States, underscoring its primarily domestic market focus [2](https://app.finbar.com/go?id=P-82868622db6f4951b17ed2bc69f7281a).

Target’s assortment spans five core merchandise categories: apparel and accessories, beauty and household essentials, food and beverage, hardlines, and home furnishings and décor [3](https://app.finbar.com/go?id=P-2d4a556823b14799b4eafde3c2034936)[4](https://app.finbar.com/go?id=T-a06ab2e38f5641be98dc376b3e765dca). The company’s scale is large: fiscal 2024 net sales were $106.6 billion, it employed approximately 440,000 full-time, part-time, and seasonal team members as of February 1, 2025, and it operated 1,978 stores as of that date [5](https://app.finbar.com/go?id=T-c0b3c221f2c4411398bffad71ef89c26)[6](https://app.finbar.com/go?id=P-870a60dce9d34f8bbf3011994fe73394)[7](https://corporate.target.com/investors/annual/2024-annual-report/10-k-report/10-k-part-i/item-2-properties).
[1](https://app.finbar.com/go?id=P-fb5638c9d4f34ca887b6a2ab6bdcb237)[2](https://app.finbar.com/go?id=P-82868622db6f4951b17ed2bc69f7281a)[3](https://app.finbar.com/go?id=P-2d4a556823b14799b4eafde3c2034936)[4](https://app.finbar.com/go?id=T-a06ab2e38f5641be98dc376b3e765dca)[5](https://app.finbar.com/go?id=T-c0b3c221f2c4411398bffad71ef89c26)[6](https://app.finbar.com/go?id=P-870a60dce9d34f8bbf3011994fe73394)[7](https://corporate.target.com/investors/annual/2024-annual-report/10-k-report/10-k-part-i/item-2-properties)

## Products & services

Target’s products are primarily merchandise organized into five categories: apparel and accessories, beauty and household essentials, food and beverage, hardlines, and home furnishings and décor. In fiscal 2023, beauty and household essentials generated $31.3 billion of merchandise sales, or about 30% of the total; food and beverage generated $23.9 billion, or about 23%; home furnishings and décor $17.8 billion, or about 17%; apparel and accessories $16.5 billion, or about 16%; and hardlines $16.2 billion, or about 15%. [4](https://app.finbar.com/go?id=T-a06ab2e38f5641be98dc376b3e765dca) Target’s food assortment includes perishables, dry grocery, dairy, and frozen items; most stores larger than 170,000 square feet carry a full food line comparable to a traditional supermarket, while small-format stores under 50,000 square feet carry curated general-merchandise and food assortments, and digital channels add a complementary assortment sold by Target and third parties. [8](https://app.finbar.com/go?id=P-815c05c13dec4810b80cc8894aa644af)

Approximately one-third of Target’s sales come from owned and exclusive brands. [9](https://app.finbar.com/go?id=P-0f5e9ad3dd514da885421c793388c00b) Brands identified by Target include Good & Gather in grocery, Favorite Day in snacks and treats, up & up in everyday essentials, Cat & Jack in children’s apparel, All in Motion in activewear, Threshold in home décor and furniture, and Pillowfort in kids’ bedding and room décor. [10](https://app.finbar.com/go?id=T-3736e289ee114349bbe1db9d77fcd8cb)[11](https://corporate.target.com/press/release/2019/08/good-and-gather)[12](https://corporate.target.com/news-features/article/2021/03/favorite-day)[13](https://corporate.target.com/news-features/article/2024/02/up-and-up)[14](https://www.target.com/c/kids-clothing-new-arrivals/cat-jack/-/N-u2446Zqqqgm)[15](https://www.target.com/b/all-in-motion/-/N-q643lerbxbq)[16](https://www.target.com/b/threshold/-/N-56dig?Nao=24)[17](https://www.target.com/b/pillowfort/-/N-o212a)

Target’s service offering around those products includes digital fulfillment through in-store guest pickup, common-carrier shipping from stores and supply-chain facilities, and same-day delivery via Shipt; stores fulfill the majority of digitally originated sales, which supports Order Pickup, Drive Up, and Shipt delivery. [18](https://app.finbar.com/go?id=P-6e39e6692c754efd85c8185a649b6828) It also offers paid Target Circle 360 membership with same-day delivery and fastest-available shipping, and generates service-related revenue from in-store amenities and partnerships including Starbucks, Target Café, Target Optical, shop-in-shop formats with Apple, Disney, Levi’s, and Ulta Beauty, plus CVS-operated pharmacies and clinics in Target stores. [19](https://app.finbar.com/go?id=P-a8e845dcaf48499bbfefd3ec472fc9bb)[20](https://app.finbar.com/go?id=P-034f08835ce24358a37ab7b5b7aca5aa)
[4](https://app.finbar.com/go?id=T-a06ab2e38f5641be98dc376b3e765dca)[8](https://app.finbar.com/go?id=P-815c05c13dec4810b80cc8894aa644af)[9](https://app.finbar.com/go?id=P-0f5e9ad3dd514da885421c793388c00b)[10](https://app.finbar.com/go?id=T-3736e289ee114349bbe1db9d77fcd8cb)[18](https://app.finbar.com/go?id=P-6e39e6692c754efd85c8185a649b6828)[19](https://app.finbar.com/go?id=P-a8e845dcaf48499bbfefd3ec472fc9bb)[20](https://app.finbar.com/go?id=P-034f08835ce24358a37ab7b5b7aca5aa)[11](https://corporate.target.com/press/release/2019/08/good-and-gather)[12](https://corporate.target.com/news-features/article/2021/03/favorite-day)[13](https://corporate.target.com/news-features/article/2024/02/up-and-up)[14](https://www.target.com/c/kids-clothing-new-arrivals/cat-jack/-/N-u2446Zqqqgm)[15](https://www.target.com/b/all-in-motion/-/N-q643lerbxbq)[16](https://www.target.com/b/threshold/-/N-56dig?Nao=24)[17](https://www.target.com/b/pillowfort/-/N-o212a)

## Geographic presence

Target’s operations and sales are overwhelmingly concentrated in the United States: the company states that nearly all revenue is generated within the U.S. and that the vast majority of its property and equipment is located in the U.S. [21](https://app.finbar.com/go?id=P-411dc3926e2f44a79e6043a5ac9261a5) Its corporate headquarters buildings are located in and around Minneapolis, Minnesota, and it also owns and leases additional office space elsewhere in Minneapolis and across the U.S.; it further notes that it leases office space in other countries. [22](https://app.finbar.com/go?id=P-7845e273087045f6871de162c764632f)

As of February 3, 2024, Target operated 1,956 stores across all 50 states and the District of Columbia, totaling 245.9 million retail square feet. [23](https://app.finbar.com/go?id=T-ef3254fe8b8c4b4e9108cc31823073eb) Its largest state footprints by store count were California (316 stores), Texas (156), Florida (128), New York (104), and Illinois (101). [23](https://app.finbar.com/go?id=T-ef3254fe8b8c4b4e9108cc31823073eb) The company also operated 58 supply chain facilities, including distribution centers, sortation centers, and other facilities, with 61.5 million square feet in aggregate. [24](https://app.finbar.com/go?id=T-b6a7b3331f0d457e8d6250a6457700ee)[25](https://app.finbar.com/go?id=P-3a8da44608c84759b307cf1e5b74ba68)
[21](https://app.finbar.com/go?id=P-411dc3926e2f44a79e6043a5ac9261a5)[22](https://app.finbar.com/go?id=P-7845e273087045f6871de162c764632f)[23](https://app.finbar.com/go?id=T-ef3254fe8b8c4b4e9108cc31823073eb)[24](https://app.finbar.com/go?id=T-b6a7b3331f0d457e8d6250a6457700ee)[25](https://app.finbar.com/go?id=P-3a8da44608c84759b307cf1e5b74ba68)

## Business segments

Target officially reports a single operating and reportable segment, so it does not provide multiple business segments in its external segment reporting. In practice, this means the consolidated Target business accounts for essentially 100% of reported revenue and assets, with nearly all revenue and long-lived assets located in the United States.[26](https://app.finbar.com/go?id=P-d75bd71f36c24f2d820afba74a4f504f)[27](https://app.finbar.com/go?id=P-9256cc21c45a438e8758fc1eea38b109)

Within that single segment, Target discloses revenue by merchandise category rather than by separate reportable segments. For fiscal 2023, Beauty and household essentials contributed about 30% of net sales and includes beauty and personal care, baby gear, cleaning, paper products, and pet supplies; Food and beverage contributed about 23% and includes dry grocery, dairy, frozen food, beverages, candy, snacks, deli, bakery, meat, produce, and in-store food service; Home furnishings and décor contributed about 17% and includes furniture, lighting, storage, kitchenware, small appliances, home décor, bed and bath, home improvement, school and office supplies, greeting cards, party supplies, and seasonal merchandise; Apparel and accessories contributed about 16% and includes apparel, jewelry, accessories, and shoes; Hardlines contributed about 15% and includes electronics, toys, entertainment, sporting goods, and luggage; and Other accounted for about 0.2% of net sales.[4](https://app.finbar.com/go?id=T-a06ab2e38f5641be98dc376b3e765dca)[28](https://app.finbar.com/go?id=P-f54f98908a7240999eb689b30145f905)[29](https://app.finbar.com/go?id=P-a4733c13878348f0a71b2fff4d1d53a9)[30](https://app.finbar.com/go?id=P-35b3ff91cb6d44dd926f5385fc91cb6a)[31](https://app.finbar.com/go?id=P-daf22d1468a64b47900196a098932653)[32](https://app.finbar.com/go?id=P-16fff50f81164ce0a24bdd27410dacb2)
[26](https://app.finbar.com/go?id=P-d75bd71f36c24f2d820afba74a4f504f)[27](https://app.finbar.com/go?id=P-9256cc21c45a438e8758fc1eea38b109)[4](https://app.finbar.com/go?id=T-a06ab2e38f5641be98dc376b3e765dca)[28](https://app.finbar.com/go?id=P-f54f98908a7240999eb689b30145f905)[29](https://app.finbar.com/go?id=P-a4733c13878348f0a71b2fff4d1d53a9)[30](https://app.finbar.com/go?id=P-35b3ff91cb6d44dd926f5385fc91cb6a)[31](https://app.finbar.com/go?id=P-daf22d1468a64b47900196a098932653)[32](https://app.finbar.com/go?id=P-16fff50f81164ce0a24bdd27410dacb2)

## Company history

Target traces its roots to 1902, when George Draper Dayton founded Dayton Dry Goods Company in Minneapolis; the company says it was incorporated in Minnesota that year. [33](https://corporate.target.com/news-features/article/2012/06/50-years-of-giving-legacy-of-service-target-laysha)[34](https://app.finbar.com/go?id=P-a204261feb27448f943223b4be78b2e4) In 1962, the first Target discount store opened in Roseville, Minnesota, establishing the format that would become the company’s core business. [35](https://corporate.target.com/news-features/article/2022/05/60th-anniversary) Target became publicly held in 1967, and in 1969 the parent company merged with J.L. Hudson Company to form Dayton-Hudson. [36](https://app.finbar.com/go?id=P-08489b05077b406588d0ae782c2959b0)[37](https://corporate.target.com/about/purpose-history/history-timeline)

Dayton-Hudson expanded its retail portfolio by acquiring Mervyn’s in 1978 and Marshall Field’s in 1990. [38](https://wwd.com/business-news/retail/wwd-timeline-the-rise-and-fall-of-mervyns-1838413/)[39](https://www.upi.com/Archives/1990/04/19/Dayton-Hudson-to-buy-Marshall-Fields/2039640497600/) As the Target chain became the company’s dominant business, Dayton-Hudson changed its name to Target Corporation in 2000. [40](https://www.upi.com/Archives/2000/01/13/Dayton-Hudson-changes-name-to-Target/8762947739600/)[37](https://corporate.target.com/about/purpose-history/history-timeline) A later leadership milestone came in 2014, when Brian Cornell was appointed chairman and chief executive officer after Gregg Steinhafel stepped down. [41](https://corporate.target.com/press/release/2014/05/statement-from-target-s-board-of-directors)[42](https://corporate.target.com/news-features/article/2014/07/target-names-brian-cornell-chairman-and-ceo)
[34](https://app.finbar.com/go?id=P-a204261feb27448f943223b4be78b2e4)[36](https://app.finbar.com/go?id=P-08489b05077b406588d0ae782c2959b0)[33](https://corporate.target.com/news-features/article/2012/06/50-years-of-giving-legacy-of-service-target-laysha)[35](https://corporate.target.com/news-features/article/2022/05/60th-anniversary)[37](https://corporate.target.com/about/purpose-history/history-timeline)[38](https://wwd.com/business-news/retail/wwd-timeline-the-rise-and-fall-of-mervyns-1838413/)[39](https://www.upi.com/Archives/1990/04/19/Dayton-Hudson-to-buy-Marshall-Fields/2039640497600/)[40](https://www.upi.com/Archives/2000/01/13/Dayton-Hudson-changes-name-to-Target/8762947739600/)[41](https://corporate.target.com/press/release/2014/05/statement-from-target-s-board-of-directors)[42](https://corporate.target.com/news-features/article/2014/07/target-names-brian-cornell-chairman-and-ceo)

## Sources

1. [TARGET CORP — Full financial report (2025 Y)](https://app.finbar.com/go?id=P-fb5638c9d4f34ca887b6a2ab6bdcb237)
2. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-82868622db6f4951b17ed2bc69f7281a)
3. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-2d4a556823b14799b4eafde3c2034936)
4. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=T-a06ab2e38f5641be98dc376b3e765dca)
5. [TARGET CORP — Full financial report (2025 Y)](https://app.finbar.com/go?id=T-c0b3c221f2c4411398bffad71ef89c26)
6. [TARGET CORP — Full financial report (2025 Y)](https://app.finbar.com/go?id=P-870a60dce9d34f8bbf3011994fe73394)
7. [corporate.target.com](https://corporate.target.com/investors/annual/2024-annual-report/10-k-report/10-k-part-i/item-2-properties)
8. [TARGET CORP — Full financial report (2022 Y)](https://app.finbar.com/go?id=P-815c05c13dec4810b80cc8894aa644af)
9. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-0f5e9ad3dd514da885421c793388c00b)
10. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=T-3736e289ee114349bbe1db9d77fcd8cb)
11. [corporate.target.com](https://corporate.target.com/press/release/2019/08/good-and-gather)
12. [corporate.target.com](https://corporate.target.com/news-features/article/2021/03/favorite-day)
13. [corporate.target.com](https://corporate.target.com/news-features/article/2024/02/up-and-up)
14. [www.target.com](https://www.target.com/c/kids-clothing-new-arrivals/cat-jack/-/N-u2446Zqqqgm)
15. [www.target.com](https://www.target.com/b/all-in-motion/-/N-q643lerbxbq)
16. [www.target.com](https://www.target.com/b/threshold/-/N-56dig?Nao=24)
17. [www.target.com](https://www.target.com/b/pillowfort/-/N-o212a)
18. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-6e39e6692c754efd85c8185a649b6828)
19. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-a8e845dcaf48499bbfefd3ec472fc9bb)
20. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-034f08835ce24358a37ab7b5b7aca5aa)
21. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-411dc3926e2f44a79e6043a5ac9261a5)
22. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-7845e273087045f6871de162c764632f)
23. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=T-ef3254fe8b8c4b4e9108cc31823073eb)
24. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=T-b6a7b3331f0d457e8d6250a6457700ee)
25. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-3a8da44608c84759b307cf1e5b74ba68)
26. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-d75bd71f36c24f2d820afba74a4f504f)
27. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-9256cc21c45a438e8758fc1eea38b109)
28. [TARGET CORP — Full financial report (2023 Y)](https://app.finbar.com/go?id=P-f54f98908a7240999eb689b30145f905)
29. [TARGET CORP — Full financial report (2023 Y)](https://app.finbar.com/go?id=P-a4733c13878348f0a71b2fff4d1d53a9)
30. [TARGET CORP — Full financial report (2023 Y)](https://app.finbar.com/go?id=P-35b3ff91cb6d44dd926f5385fc91cb6a)
31. [TARGET CORP — Full financial report (2023 Y)](https://app.finbar.com/go?id=P-daf22d1468a64b47900196a098932653)
32. [TARGET CORP — Full financial report (2023 Y)](https://app.finbar.com/go?id=P-16fff50f81164ce0a24bdd27410dacb2)
33. [corporate.target.com](https://corporate.target.com/news-features/article/2012/06/50-years-of-giving-legacy-of-service-target-laysha)
34. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-a204261feb27448f943223b4be78b2e4)
35. [corporate.target.com](https://corporate.target.com/news-features/article/2022/05/60th-anniversary)
36. [TARGET CORP — Full financial report (2024 Y)](https://app.finbar.com/go?id=P-08489b05077b406588d0ae782c2959b0)
37. [corporate.target.com](https://corporate.target.com/about/purpose-history/history-timeline)
38. [wwd.com](https://wwd.com/business-news/retail/wwd-timeline-the-rise-and-fall-of-mervyns-1838413/)
39. [www.upi.com](https://www.upi.com/Archives/1990/04/19/Dayton-Hudson-to-buy-Marshall-Fields/2039640497600/)
40. [www.upi.com](https://www.upi.com/Archives/2000/01/13/Dayton-Hudson-changes-name-to-Target/8762947739600/)
41. [corporate.target.com](https://corporate.target.com/press/release/2014/05/statement-from-target-s-board-of-directors)
42. [corporate.target.com](https://corporate.target.com/news-features/article/2014/07/target-names-brian-cornell-chairman-and-ceo)

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