# NRG ENERGY, INC.

Summary updated: 2026-09-28T12:23:59.444573Z
Canonical: https://finbar.com/research/companies/nrg-energy

## Overview

NRG Energy, Inc. is a Houston-based energy and home-services company. It sells electricity and natural gas to residential and business customers, operates power-generation assets, and provides smart-home products and services through Vivint Smart Home. Its stated customer-focused strategy emphasizes integrated energy and home solutions, reliability and affordability. [1](https://app.finbar.com/go?id=T8911657)[2](https://app.finbar.com/go?id=P80114075)[3](https://app.finbar.com/go?id=P2571029)

NRG’s energy sales span 25 U.S. states, Washington, D.C., and eight Canadian provinces; Vivint serves customers across all 50 U.S. states and Washington, D.C. The company serves approximately 8 million residential energy and smart-home customers. It reported $30.7 billion in revenue for 2025. [4](https://app.finbar.com/go?id=P46931560)[2](https://app.finbar.com/go?id=P80114075)[5](https://app.finbar.com/go?id=T7862458)
[1](https://app.finbar.com/go?id=T8911657)[2](https://app.finbar.com/go?id=P80114075)[3](https://app.finbar.com/go?id=P2571029)[4](https://app.finbar.com/go?id=P46931560)[5](https://app.finbar.com/go?id=T7862458)

## Products & services

NRG Energy sells electricity and natural gas to residential and business customers through brands including NRG, Reliant, Direct Energy and Green Mountain Energy. Its retail offerings include fixed-price, indexed and month-to-month plans. NRG Business serves commercial and industrial customers, data centers, government entities and wholesale customers; its offerings also include demand-response and virtual-power-plant capabilities that help manage electricity use and costs. [2](https://app.finbar.com/go?id=P80114075)[6](https://app.finbar.com/go?id=P106234156)[3](https://app.finbar.com/go?id=P2571029)

Through Vivint, NRG offers an integrated smart-home service combining connected devices and software with professional installation, customer support and monitoring. Vivint’s platform uses artificial intelligence and machine learning and is designed to accommodate additional devices and services. [7](https://app.finbar.com/go?id=P20892451)[8](https://app.finbar.com/go?id=P95993175) NRG also operates electricity-generation assets, including natural-gas, coal, oil and solar facilities, to support its energy operations. [9](https://app.finbar.com/go?id=T9508929) Vivint Smart Home accounted for approximately 7% of NRG’s consolidated revenue in 2025; the remaining reported operating revenue was predominantly associated with its geographically organized energy segments. [10](https://app.finbar.com/go?id=T7188559)
[2](https://app.finbar.com/go?id=P80114075)[6](https://app.finbar.com/go?id=P106234156)[3](https://app.finbar.com/go?id=P2571029)[7](https://app.finbar.com/go?id=P20892451)[8](https://app.finbar.com/go?id=P95993175)[9](https://app.finbar.com/go?id=T9508929)[10](https://app.finbar.com/go?id=T7188559)[10](https://app.finbar.com/go?id=T7188559)

## Geographic presence

NRG Energy’s retail energy operations span the United States and Canada. At year-end 2025, it had recurring electricity or natural-gas sales in 25 U.S. states, the District of Columbia and eight Canadian provinces. Its Vivint Smart Home business served customers in all 50 U.S. states and the District of Columbia. NRG organizes its energy businesses into Texas, East and West/Other segments; the latter includes operations in the western U.S. and Canada. Its generation footprint also includes a stake in the Gladstone facility in Australia. [4](https://app.finbar.com/go?id=P46931560)[11](https://app.finbar.com/go?id=P21220107)[12](https://app.finbar.com/go?id=P67669876)[9](https://app.finbar.com/go?id=T9508929)

In 2025, segment revenue was $11.139 billion in Texas, $14.263 billion in East and $3.202 billion in West/Other, compared with consolidated revenue of $30.713 billion. These are operating-segment figures, not a country-by-country breakdown; Vivint Smart Home is reported separately. At year-end, NRG reported approximately 2.86 million residential electricity customers in Texas, 1.80 million in East and 0.33 million in West/Other. [10](https://app.finbar.com/go?id=T7188559)[13](https://app.finbar.com/go?id=T7921732)

NRG leases its operational and corporate headquarters in Houston, Texas; financial and commercial corporate offices in Princeton, New Jersey; and smart-home corporate offices in Provo and Lehi, Utah. [14](https://app.finbar.com/go?id=P24213981)
[4](https://app.finbar.com/go?id=P46931560)[11](https://app.finbar.com/go?id=P21220107)[12](https://app.finbar.com/go?id=P67669876)[9](https://app.finbar.com/go?id=T9508929)[10](https://app.finbar.com/go?id=T7188559)[10](https://app.finbar.com/go?id=T7188559)[10](https://app.finbar.com/go?id=T7188559)[10](https://app.finbar.com/go?id=T7188559)[13](https://app.finbar.com/go?id=T7921732)[13](https://app.finbar.com/go?id=T7921732)[13](https://app.finbar.com/go?id=T7921732)[14](https://app.finbar.com/go?id=P24213981)

## Business segments

NRG Energy reports four operating segments: Texas, East, West/Other and Vivint Smart Home. It manages retail, wholesale and generation activities together by geography, while reporting Vivint Smart Home separately. Texas and East each encompass customer, plant and market operations in their respective regions; West/Other covers those activities in the West and Canada, as well as other investments. [11](https://app.finbar.com/go?id=P21220107)[15](https://app.finbar.com/go?id=P24313397)[16](https://app.finbar.com/go?id=P28955239)[12](https://app.finbar.com/go?id=P67669876)[17](https://app.finbar.com/go?id=P41490391)

Vivint Smart Home provides connected-home products and services, including security cameras, sensors and home controls, supported by installation, customer service and professional monitoring. [18](https://app.finbar.com/go?id=P72007309)[19](https://app.finbar.com/go?id=P46100054) Based on reported 2025 revenue, East contributed approximately 46% of consolidated revenue, Texas 36%, West/Other 10% and Vivint Smart Home 7%. These shares are calculated before a small intersegment elimination, so they do not sum to exactly 100%. [10](https://app.finbar.com/go?id=T7188559)
[11](https://app.finbar.com/go?id=P21220107)[15](https://app.finbar.com/go?id=P24313397)[16](https://app.finbar.com/go?id=P28955239)[12](https://app.finbar.com/go?id=P67669876)[17](https://app.finbar.com/go?id=P41490391)[18](https://app.finbar.com/go?id=P72007309)[19](https://app.finbar.com/go?id=P46100054)[10](https://app.finbar.com/go?id=T7188559)[10](https://app.finbar.com/go?id=T7188559)[10](https://app.finbar.com/go?id=T7188559)[10](https://app.finbar.com/go?id=T7188559)[10](https://app.finbar.com/go?id=T7188559)[10](https://app.finbar.com/go?id=T7188559)

## Company history

NRG Energy expanded through its merger with GenOn Energy, completed in December 2012. In 2013, it took NRG Yield public as a vehicle for contracted power assets. [20](https://app.finbar.com/go?id=P191691643)[21](https://app.finbar.com/go?id=P191691680)[22](https://app.finbar.com/go?id=P191691681)

In 2018, NRG divested NRG Yield and its renewables platform. It subsequently expanded its customer-facing businesses by acquiring Direct Energy in January 2021 and Vivint Smart Home in March 2023. [23](https://app.finbar.com/go?id=P182373321)[24](https://app.finbar.com/go?id=P32692346)[25](https://app.finbar.com/go?id=P15356551)
[20](https://app.finbar.com/go?id=P191691643)[21](https://app.finbar.com/go?id=P191691680)[22](https://app.finbar.com/go?id=P191691681)[23](https://app.finbar.com/go?id=P182373321)[24](https://app.finbar.com/go?id=P32692346)[25](https://app.finbar.com/go?id=P15356551)

## Sources

1. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=T8911657)
2. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P80114075)
3. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P2571029)
4. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P46931560)
5. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=T7862458)
6. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P106234156)
7. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P20892451)
8. [NRG ENERGY, INC. — Full financial report (2024 Y)](https://app.finbar.com/go?id=P95993175)
9. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=T9508929)
10. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=T7188559)
11. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P21220107)
12. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P67669876)
13. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=T7921732)
14. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P24213981)
15. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P24313397)
16. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P28955239)
17. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P41490391)
18. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P72007309)
19. [NRG ENERGY, INC. — Full financial report (2025 Y)](https://app.finbar.com/go?id=P46100054)
20. [NRG ENERGY, INC. — Full financial report (2014 Y)](https://app.finbar.com/go?id=P191691643)
21. [NRG ENERGY, INC. — Full financial report (2014 Y)](https://app.finbar.com/go?id=P191691680)
22. [NRG ENERGY, INC. — Full financial report (2014 Y)](https://app.finbar.com/go?id=P191691681)
23. [NRG ENERGY, INC. — Full financial report (2018 Y)](https://app.finbar.com/go?id=P182373321)
24. [NRG ENERGY, INC. — Full financial report (2021 Y)](https://app.finbar.com/go?id=P32692346)
25. [NRG ENERGY, INC. — Full financial report (2023 Y)](https://app.finbar.com/go?id=P15356551)

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