{
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  "organisationId": "O-c955063fedfd4038b7739dfa3774ae0f",
  "slug": "burberry-group-plc",
  "name": "Burberry Group PLC",
  "updatedAt": "2026-10-04T14:56:53.458323Z",
  "sections": [
    {
      "type": "OVERVIEW",
      "text": "Burberry Group plc is a British luxury fashion company whose business comprises the design and sale of luxury goods, principally through retail and wholesale, alongside a licensing segment. Its defining products include outerwear—particularly the trench coat—and scarves. [P10513050][P127890993][P127890141] The company describes its positioning as “Timeless British Luxury” and its purpose as “To Embrace The Elements With Open Arms.” [https://www.burberryplc.com/content/dam/burberryplc/corporate/oar/oar-2025-2026/annual-report-2025-26.pdf.downloadasset.pdf][https://www.burberryplc.com/company/our-purpose-and-values]\n\nBurberry operates across Asia Pacific, Greater China, EMEIA and the Americas. At 28 March 2026, it reported 410 directly operated stores and £2.42 billion in revenue for the 52 weeks ended that date. [P17118033][P6666670][T12772221]\n[P10513050][P127890993][P127890141][P17118033][P6666670][T12772221][https://www.burberryplc.com/content/dam/burberryplc/corporate/oar/oar-2025-2026/annual-report-2025-26.pdf.downloadasset.pdf][https://www.burberryplc.com/company/our-purpose-and-values]",
      "updatedAt": "2026-10-04T14:56:53.458323Z"
    },
    {
      "type": "PRODUCTS",
      "text": "Burberry’s reported retail and wholesale product divisions are accessories, womenswear, menswear, and childrenswear and other. In FY2025/26, they generated £837 million (about 35.5% of retail and wholesale revenue), £728 million (30.9%), £701 million (29.7%), and £93 million (3.9%), respectively, out of £2,359 million. Percentages are calculated from the reported division figures; they are shares of retail and wholesale revenue, not total Group revenue. [T2295189]\n\nOuterwear and scarves were identified as hero categories, with each recording double-digit growth in the second half of FY2025/26. [P1928620] Burberry’s Heritage Trench Coat uses gabardine woven at its Burberry Mill in Keighley, Yorkshire, and the coats are made at its Castleford factory. [P127889993][P127890001] The company’s Trench Restored service sources pre-1999 coats and individually authenticates, repairs, cleans and reproofs them at Castleford. [P127890993]\n\nFor Spring 2026, Burberry introduced its first product made from 100% recycled nylon, using material made entirely from production offcuts. [T14639991] In FY2025/26, it also launched 200 scarf bars; the company describes its scarf services as aligned across Scarf Bar locations. [P34855909][P127891003]\n[T2295189][T2295189][T2295189][T2295189][T2295189][P1928620][P127889993][P127890001][P127890993][T14639991][P34855909][P127891003]",
      "updatedAt": "2026-10-04T14:56:53.458323Z"
    },
    {
      "type": "GEOGRAPHY",
      "text": "Burberry’s latest available reporting covers the 52 weeks ended 28 March 2026. Regional revenue, excluding licensing, was £821m in EMEIA (Europe, Middle East, India and Africa), £670m in Greater China, £505m in the Americas and £363m in Asia Pacific. [P127889904][P127894096][P127894029]\n\nAt 28 March 2026, Burberry had 410 directly operated stores and 27 franchise stores. Directly operated stores by region were: Asia Pacific, 122; Greater China, 111; EMEIA, 98; and the Americas, 79. Franchise stores were reported in Asia Pacific (10) and EMEIA (17). [T14639973]\n\nDirect-operations headcount was 7,299, distributed across operating locations as follows: EMEIA 50%, Greater China 21%, Asia Pacific 15% and the Americas 14%. [T14640010] The company identifies manufacturing facilities in Italy and a distribution hub in Blyth, United Kingdom. [P127890700]\n[P127889904][P127894096][P127894029][T14639973][T14640010][P127890700]",
      "updatedAt": "2026-10-04T14:56:53.458323Z"
    },
    {
      "type": "SEGMENTS",
      "text": "For the 52 weeks ended 28 March 2026, Burberry reported two segment-results categories: **Retail/Wholesale** and **Licensing**. Retail/Wholesale generated £2,359 million, approximately **97.5%** of group revenue of £2,420 million; Licensing generated £61 million, approximately **2.5%**. [T14640089] [https://www.burberryplc.com/content/dam/burberryplc/corporate/oar/oar-2025-2026/annual-report-2025-26.pdf.downloadasset.pdf]\n\nRetail/Wholesale includes the company’s retail and wholesale activities; the report separately shows £2,056 million of Retail revenue and £303 million of Wholesale revenue, equivalent to approximately **85.0%** and **12.5%** of group revenue. Licensing is reported as a separate channel. [T14640089] [P127893526]\n[T14640089][T14640089][T14640089][T14640089][T14640089][P127893526][https://www.burberryplc.com/content/dam/burberryplc/corporate/oar/oar-2025-2026/annual-report-2025-26.pdf.downloadasset.pdf]",
      "updatedAt": "2026-10-04T14:56:53.458323Z"
    },
    {
      "type": "HISTORY",
      "text": "Thomas Burberry founded the business in Basingstoke in 1856. In 1879, he developed gabardine, a breathable, weather-resistant fabric, and in 1891 opened the company’s first London store. [P74612123][P68596261][https://www.burberryplc.com/company/history] Around 1901, the Equestrian Knight Design was created; Burberry’s association with exploration and military clothing grew in the early twentieth century, including the 1912 patent for the Tielocken coat and the development of the trench coat during the First World War. [P33516085][P44832383][P54002927]\n\nBurberry received its first Royal Warrant in 1919. The Burberry Check was introduced as a trench-coat lining in the 1920s and became widely recognised in later decades. [P106356679][P75170588] The company acquired its Spanish licensee in 2000 and listed on the London Stock Exchange in July 2002. [P107751100][P37447500] In 2014, Christopher Bailey became Chief Creative and Chief Executive Officer, succeeding Angela Ahrendts; in 2017, Burberry entered a long-term licensing partnership with Coty for its beauty business. [P35127141][P47454389][https://investors.coty.com/news-events-and-presentations/news/news-details/2017/Coty-Enters-Strategic-Partnership-With-Burberry-Acquiring-Exclusive-Long-Term-License-Rights-for-Burberry-Beauty-Luxury-Fragrances-and-Cosmetics/default.aspx]\n[P74612123][P68596261][P33516085][P44832383][P54002927][P106356679][P75170588][P107751100][P37447500][P35127141][P47454389][https://www.burberryplc.com/company/history][https://investors.coty.com/news-events-and-presentations/news/news-details/2017/Coty-Enters-Strategic-Partnership-With-Burberry-Acquiring-Exclusive-Long-Term-License-Rights-for-Burberry-Beauty-Luxury-Fragrances-and-Cosmetics/default.aspx]",
      "updatedAt": "2026-10-04T14:56:53.458323Z"
    }
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